Guerrilla Marketing for Consultants 9780471618737

BoekenBalie maakt van tweedehands jouw eerste keuze. Met een Trustscore van 4,8 (excellent) en 30 dagen retour garantie maken we dat iedere dag waar.

Titel: Guerrilla Marketing for Consultants
Auteur: Jay Conrad Levinson
ISBN: 9780471618737
Conditie: Beetje gebruikt

Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client--buyers with a glut of information at their fingertips and doubts about the value consultants add.

Proven guerrilla marketing tactics specifically designed for consultants Jay Conrad Levinsons Guerrilla Marketing revolutionized the way marketers do business by defying the conventional wisdom that effective marketing means spending big bucks. He devised highly successful marketing strategies that rely on creativity, imagination, and energyinstead of moneyto get the job done. Now, Guerrilla Marketing for Consultants applies the power of guerrilla marketing to the hypercompetitive business of consulting. "Wow! If youre the sort of person who tells someone how to build a watch when they ask you what time it is, this is the book for you. No baloney, essential, useful hands-on advice for anyone whos serious about being a consultant."
Seth Godin, author of Free Prize Inside "Great consultants dont just talk about marketing, they do itevery day. Thats why they win. Follow the marketing advice in this book, and youll outsell, outperform, and outlast your competitors."
Jeffrey Fox, marketing consultant and author of How to Become a Marketing Superstar "Mike McLaughlin and Jay Levinson are two of the smartest, street-savvy marketers around. Guerrilla Marketing for Consultants distills their collective wisdom into a practical field guide, chock-full of practical tips and tactics."
Harry Mills, author of The Rainmakers Toolkit and Artful Persuasion

Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series
Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants add. Guerrilla Marketing for Consultants is the first book to reveal how guerrilla marketing can transform today's challenges into golden opportunities for winning profitable work from the new breed of consulting clients. Packed with information, this step-by-step guide details the 12 marketing secrets every consultant should know, the anatomy of a marketing plan, Web sites, sources of free publicity, direct-mail marketing, winning proposals, and more.
Jay Conrad Levinson (San Rafael, CA) is the Chairman of the Board of Guerrilla Marketing International and the author or coauthor of more than 30 books, including the bestselling Guerrilla Marketing series. Michael W. McLaughlin (Mill Valley, CA) has been a partner with Deloitte Consulting since 1994.

Waarom je bij BoekenBalie moet zijn voor al je tweedehands boeken:

• Bestel je voor 15:00 uur? Dan vliegt het dezelfde dag nog jouw kant op!
• Meer dan 400.000 tweedehands boeken om uit te kiezen
• We checken alle boeken eigenhandig
• Vanaf 40 euro of bij 4 boeken is de verzending op onze rekening
• 30 dagen retourgarantie